
As AVGC-XR enters a new era, Shajy Thomas, CTO & Founder, Astra Studios, explains why the true revolution isn’t just in technology—but in how artists and studios harness AI, elastic infrastructure, and collaboration to redefine what’s possible. Shajy Thomas chats with Pickle
Shajy Thomas is a pioneering force in India’s AVGC technology landscape. As CTO and founder of Astra Studios, and architect of the ABAI CoE 2.0 technology rollout, he has enabled startups and projects to flourish across Karnataka. At GAFX, he curates and orchestrates key technology sessions. In this exclusive conversation with Pickle, Shajy Thomas, shares insights into the tectonic shifts, challenges, and opportunities shaping AVGC-XR’s future.
Are we witnessing a gradual transformation in AVGC-XR technology — or a rupture?
It actually feels like both. On the surface, the changes look incremental—faster renders, smarter tools, more efficient pipelines. But step back, and you’ll see the shifts are deep and structural. Artificial intelligence, real-time engines, and distributed infrastructure aren’t just upgrades; they’re architectural rewrites. Where production once scaled through manpower, today it scales through computation. That’s not a minor evolution—it’s a rupture in how value is created in this industry.
“AI-first” is the buzzword. What does that mean for animated content?
“AI-first” doesn’t mean replacing creative talent with machines. It means integrating AI into the production process from day one, exploring its potential at every stage—concept art, procedural environments, rigging, motion synthesis, lip-sync, asset management, even production scheduling. Instead of starting from a blank canvas, artists now start with intelligent scaffolds. AI speeds up iteration cycles—previsualization that once took weeks can now happen in days. But orchestration is key: AI should support, not overshadow, creativity. The best studios design pipelines where automation empowers artists, not the other way around.
What’s changing in infrastructure—storage, rendering, compute?
Infrastructure is becoming elastic. Traditionally, studios invested heavily in workstations, storage, and render farms. Now, hybrid architectures are the norm, balancing CapEx and OpEx. Each studio’s workflow is unique, so infrastructure must be tailored—from storage subsystems to network design, mixing CPUs and GPUs, and leveraging containerized applications for interoperability with the cloud. Rendering is shifting to GPU-driven, real-time engines like Unreal, moving away from traditional batch rendering. Storage is now about high-speed NVMe clusters and object-based systems for distributed workflows. The big question: how easily can you scale or adapt? Studios today can scale compute project-by-project, transforming flexibility and reducing idle capital.
Does automation sacrifice fidelity for efficiency?
That’s a crucial question. For years, efficiency was seen as the enemy of quality—faster meant rougher, cheaper meant compromised. But with modern automation, especially AI-driven systems, the focus is on removing repetitive, low-decision work, not replacing creative judgment. Tasks like rough mattes, asset blocking, and layout iterations can be automated, allowing teams to iterate faster and focus on high-fidelity work where it matters most. The risk comes when automation is used as a shortcut without rethinking workflows—then, yes, fidelity can suffer. But when used wisely, efficiency actually reallocates time toward more important creative decisions.
How does data colocation enable distributed production?
Data colocation is fundamental for remote scaling. When you have high-speed, centralized storage with secure remote access, artists can work from anywhere without having to transfer massive assets locally. Virtual workstations, GPU passthrough, and secure protocols enable real-time collaboration across cities or even countries. This means work-from-home scalability, studio-to-studio asset sharing, and seamless cross-border pipelines. Latency reduction and data replication are improving rapidly—the distributed studio is now a reality, not a theory.
With that, security is critical. What are the biggest emerging risks?
Security has become existential. Distributed workflows and AI-generated content introduce vulnerabilities—IP leakage, ransomware, deepfake misuse, data exfiltration, and cloud misconfigurations. Studios must adopt zero-trust architectures where every access request is verified. Encryption at rest and in transit is mandatory. Multi-factor authentication, strict access controls, watermarking, and audit trails are now baseline. AI adds new compliance challenges, especially around digital likeness and synthetic media. Security can’t be an afterthought—it must be architected into the infrastructure from day one.
You helped design ABAI’s data centre. What was the vision?
The vision was simple: democratize high-end infrastructure. Not every startup can afford large clusters or enterprise-grade security. ABAI’s data centre provides shared access to advanced compute and storage on a CapEx-light model. Startups can access render power, use secure storage, scale as needed, and operate within compliance frameworks—lowering barriers and allowing them to invest in talent and IP instead of hardware. The centre is designed for remote access, supporting teams across Karnataka and potentially all of India. It’s infrastructure as a service for creative tech.
How does this help startups leapfrog ahead?
Shajy Thomas: It compresses timelines and levels the playing field. Startups with limited capital can work with near-enterprise infrastructure, pitch globally, deliver quality, and experiment freely. Shared infrastructure also enforces best practices in security and workflow. In technology, access determines acceleration.
Last question—will the future be collaborative or consolidated?
Collaborative, but by design. Technology is removing physical boundaries. AI is accelerating creation. Infrastructure is distributed. But this only works if it’s structured. The rupture is technological, but the transformation is organizational. Studios that adopt AI-first thinking, elastic infrastructure, security by design, and collaborative pipelines will thrive. Those that resist will struggle. AVGC-XR is no longer just about artistry—it’s about computational intelligence harnessed by creativity. And that’s a powerful combination.
The future of AVGC is not AI versus artists. It is AI orchestrated by artists—powered by infrastructure.
How much AI is present in mainstream tools like Adobe, Autodesk, Houdini, ZBrush, Unreal?
Significant, and it’s only growing. Adobe has generative AI in Photoshop, Premiere, and After Effects—from generative fills to smart masking and audio enhancement. Autodesk is embedding AI-assisted rigging and simulation. Houdini uses procedural intelligence and machine learning-driven optimization. ZBrush is adding smart sculpting aids. Unreal Engine combines real-time rendering with AI-driven animation retargeting and MetaHuman tools. AI is now native to these tools. But perhaps even more important is AI’s role in production management—optimizing schedules, asset tracking, and resource forecasting. Sometimes the biggest productivity gains are happening silently, in the background.
Studios that adopt AI-first thinking, elastic infrastructure, security by design, and collaborative pipelines will thrive
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