Ten Must do Moves at MIPCOM CANNES That Means Business

Target Buyers: Prioritise buyers whose audiences, budgets and commissioning needs match your strongest properties.
Sharpen Pitches: Lead with audience appeal, commercial potential and a clear proposition for each partner.
Secure Meetings: Use curated matchmaking to reach relevant commissioners, buyers and potential production partners
Study Demand: Compare screening selections and trade reports to identify gaps your catalogue can fill.
Protect Rights: Negotiate territories, windows and exclusivity carefully, preserving opportunities for future licensing revenue.
Find Finance: Meet complementary partners who can close funding gaps through coproduction, presales or distribution.
Diversify Partnerships: Explore creators, brands and platforms for fresh intellectual property and alternative revenue streams.
Network Purposefully: Use receptions to deepen priority relationships and seek introductions to relevant decision-makers
Test Economics: Question partners on costs, audience evidence and monetisation before committing to emerging formats.
Convert Conversations: Agree next steps in meetings, then send tailored proposals with clear deadlines.