India has the potential to not only create but also export content to other markets, says Robert Bakish, President and CEO Viacom International Media Networks
India presents “tremendous opportunities” for not only creating new content, but also to export it, said Robert Bakish, President and CEO, Viacom International Media Networks & Board Member, Viacom18 at FICCI FRAMES 2013, the annual conclave for Media and Entertainment (M&E) industry held in Mumbai.
“We can safely say that it has been a great journey. Given the tremendous opportunities, not only will we introduce new content, but we will export content as well in the near future,” Bakish said.
He added that Viacom will continue to bring varied choices to viewers in terms of content, national launches and also a play in the regional markets.
“We see the Indian opportunity as a very compelling one. As we look to capture the growth, we absolutely look at driving this by launching new products, including new national television products,” Bakish said.
He, however, also pointed out certain challenges. “If you look at our Indian business, we would like the ad market to be better.”
TIFF Reveals Plans for Industry Conference
Films by Shekhar Kapur and Shubham Yogi Selected for Toronto Gala
A Selection to Die for
Le Musk: A Brave New Frontier in Cinema
The Path finder: Jyoti Deshpande
Toonz to Honour Aabid Surti, Biren Ghose at Animation Masters Summit
India is the Country of Honour at Cannes
RAVINDRA VELHAL: DRIVING MEDIA TRANSFORMATION
THE PATH FINDER: JYOTI DESHPANDE
INTO THE WORLD OF RRR
Powerkids Appoints Manoj Mishra as CEO
Toonz Join Tunche Films to Co-Produce Spanish-Peruvian Animation Feature Kayara
National Museum of Indian Cinema Hosts Vintage Vehicles
I&B Secretary promises Govt’s Support to Film industry
Tom Cruise’s ‘Top Gun: Maverick’ to Blaze at Cannes
Illumination’s Minions: The Rise of Gru is the Annecy Festival Opener
Now, Shoot at Sight in India!
Lata Mangeshkar, India’s Singing Goddess
Quantum Image Making Has Arrived
Indian Films To Look Out For In 2022
2022: Centenary of Indian Cinema Legends
Singing Legend Lata Mangeshkar, Nightangale of India, Dies at 92
Bhushan Kumar’s T-Series Ventures Into OTT Content Creation Space
What’s India Looking for at European Film Market
Write a Reply or Comment